LIKE the fleapit in the 1957 Peter Sellars comedy The Smallest Show on Earth’, Hereford’s Odeon struggles on against the odds. It has the dubious distinction of being the smallest of all the mighty cinema chain’s venues and the only one still without air-conditioning. And as any parent who has planned to take the family to a popular blockbuster will know, an un-numbered pre-booked ticket to the Hereford Odeon merely confers the priviledge to queue on the pavement until the doors open!
ESG / Stanhope publicity has airily talked about a multiplex cinema coming to the Grid site, but as with so much else about this £multi-million pipe dream it’s just talk. The IOC campaign believes that the urgent relocation of the Odeon into a new purpose- designed twin- or triple-screened cinema on a site on Lower Widemarsh Street would free up the cinema’s present Commercial Road site for redevelopment into a true Transport Hub.
With a block of new buildings fronting the main road containing restaurants, bars and cafes, the back land could become a proper covered bus station with toilets, information and ticketing desks. This would replace the present muddled and uncoordinated trio of bus assembly points at St Peters Square, Hereford Station and Commercial Road. A high-level weather-protected travelator (like those at Manchester Airport and the NEC) might even provide an umbilical link for travellers changing from train to bus.